MARKETING FOR DTC BRANDS

ONLY PAY FOR REAL GROWTH.
no retainer until performance TARGETS are meT.

MyCo runs paid marketing for growth-hungry brands and moves into a retainer only after agreed
performance targets are achieved.

We ensure your marketing translates directly to the income statement.

THE MYCO MODEL

How MyCo Works

A controlled, performance-validated system that aligns paid advertising, creative strategy, and lifetime value from day one.

Customer Acquisition

We build and manage paid advertising campaigns. Channels, targeting, and budgets are structured to identify profitable demand quickly and to shut off what does not meet performance benchmarks.

Creative & Testing Engine

Media assets are developed in-house using predictive creative modeling. We combine studio-produced visuals with User Generated Content to test angles, formats, and messaging efficiently, then scale the combinations that drive performance.

Lifecycle Management

We recognize that customers and prospective buyers are the most valuable assets in the business. Segmentation and automation sequencing are used to increase customer value over time. You are provided with a CRM and email automation system as part of our services.

LIFECYCLE MANAGEMENT

INTRODUCING MYCO PULSE™️

Lifecycle automation that thinks like a strategist.

MyCo Pulse is the CRM and automation engine we build and manage for our clients. Instead of limiting you to manual campaigns or disconnected tools, Pulse combines CRM data with automated email and SMS journeys that respond to real user behavior and move customers through your lifetime value path.

This system doesn’t just trigger email sequences; it embeds lifecycle logic that captures, nurtures, converts, and retains leads with personalized, scalable automation. Pulse leverages your most important asset: customers — so your business can grow without you having to babysit tools.

Pulse is included with our service at no additional cost.

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